You know that feeling you get when you realise you should have read a book months, if not years ago? Yup, I had that moment when I opened Newsletter Ninja. And the worst part about it is… I’ve had it on my kindle since 2018 and simply haven’t had the time to get to it. Meanwhile, over all that time, everything continued to be wrong with my mailing list.
I didn’t get to read this book earlier because I knew I’d want to get through it in only a few sessions, and be in a position to make notes as I went along. So it didn’t fit into my usual last thing at night/first thing in the morning reading routine. Anyway I finally got to it and I’m delighted to have done so. Although I do now have a tremendous amount of work ahead of me to correct all the bad things I’m doing (things that right in the back of my mind I knew all along were wrong). But I feel enthused enough to get it right from now on so I shall press ahead and get the work done.
If you are thinking of building a mailing list (and if you’re an author you should be) or have one that isn’t performing as it should, get this book. It’s easy to read, and I enjoyed the conversational style Tammi has throughout. It’s full of helpful advice, tips and links so you can find out more and I urge you to do this now so you don’t become like me. I cringed at the ‘don’t do this’ bits, and again when I realised what I had been missing out on building. Don’t do that guys, get this book and set things up right from the start. You won’t regret it.